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☞ The Ultimate Guide to *le Haute Pointe*!
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When my very fabulous French tutor Florence volunteered this translation for my hometown, I skipped a beat. Le Haute Pointe. Yeah, ok, that checks. In the mid-1800's the unimaginatively-named-yet-newly-incorporated city of High Point was the highest point on the railway between the far eastern and central areas of North Carolina, and was quickly establishing itself as a city of industry that would change the fate of home furnishings and interior design in landmark ways. Little did anyone imagine what might become of this haute pointe over the next century and a half! From this pointe forward will I fondly default to this new nickname for a city that's become one of the world's most creative and dynamic places you've never heard of. Under-the-radar? Certainly. The center of the universe for others? Indeed! "High Point's architecture does not boast the Gehry pedigree that stamped Bilbao, and the Piedmont may not summon comparisons to the historic charm of Spain's Basque country, but like Bilbao, contemporary High Point is known around the world.
It's renown is simply restricted to a smaller population of niche users. Twice each year, its downtown is the site of the largest furniture exposition in the world, the High Point Market (HPMKT).
The middle of nowhere for most, it is the center of the universe for many in the world's furniture fashion industry, a node of specialized global commerce.
HPMKT's footprint equals four Empire State Buildings and is larger than the combined area of the furniture expos of Cologne, Tokyo, Guadalajara, Milan, and São Paulo. More than 75,000 people surge into HP to attend each market."
—John Joe Schlichtman, Showroom City
I've written about High Point in numerous ways over the last few years, but if you're new here I'll pointe you (sorry I can't help myself!) to a few of my favorite posts to dive into in case you're heading to the upcoming High Point Market or Vacation Rental Design Summit in April. ✍️✨ A few of my favs...
📆✨ And might I suggest a few events to add to your calendar during your week in le Haute Pointe. Stop by any (or all!) and say hello, I can't wait to meet you! 👋 For many designers and brands in the home industry, April and October are truly the high points in their educational, networking, and sourcing endeavors. So if you're heading this way, I wish you a truly inspiring week. ✨ See you in le Haute Pointe! Ericka _____ PS.✨🌿 And Reader, if you're looking for an indulgent and immersive experience to help you reset your mind and spirit after a busy market season, you're invited to join me for a once-in-a-lifetime creative retreat in the south of France! Learn more and sign up here before March 31 >>
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✨ Get Your Story Straight.
Love a good story-driven newsletter? Me too! Join our community of over 6000+ home industry professionals learning how to tell better marketing stories so they get heard *and* hired 🎉. Get straight-talk advice, templates, workshops, and trainings developed specifically for interior designers, architects, and other creatives who love to level up their work in the home industry.